Organic Kids Food
Becky Nelson Dahl
BexBrands
Packaging & Illustration
Crimson Text & Hand Lettering
Once Upon a Farm has made it their mission to make doing better - and eating better - easy by offering delicious, nutritious, cold-pressed snacks for kids with wholesome ingredients. Products include cold-pressed fruit & veggie blends, applesauces, smoothies and meals
The quality, wholesome ingredients used in each product were thoughtfully illustrated to be easily identifiable to both children and adults. A unique custom watercolor texture was one of the elements of the design that brought to life the illustrations; the texture further keying viewers into the storytelling nature of the product and unity to all branded products.
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Photos courtesy of BexBrands.
